Head of Marketing & Communication – UK Schools - AMCIS

Admissions, Marketing & Communications in Independent Schools

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Head of Marketing & Communication – UK Schools

Reporting to the Director of Marketing, Development & Admissions this role will be responsible for the overall marketing of all UK schools in order to meet enrolment and retention targets. The Head of UK schools marketing and communications will be responsible for ensuring all UK marketing activities deliver results in line with forecast and targets, will lead innovation to re-imagine the enrolment purchase experience and maximise enquiry conversion working closely with Admissions teams colleagues.


Knowledge, Skills & Experience Required:

  • Marketing professional with demonstrable experience of marketing planning, proposition development and developing marketing insights
  • Marketing qualification desired
  • PR experience – desirable
  • Gravitas and leadership qualities
  • Good project management skills
  • Clear oral and written communicator with the ability to work effectively and establish credibility with diverse internal and external stakeholders.
  • Self-starting with the ability to operate independently and as a team.
  • Positive and good humored with a flexible, can-do approach.
  • Analytical ability – forecasting experience desirable
  • Knowledge of digital and social marketing. ​

Competencies & Behaviours Required:

  • Bright, open, confident, resourceful and highly professional.
  • Positive and good humoured with a flexible, can-do approach with adaptability to change.
  • Proven ability in influencing in order to cultivate relationships and motivating people to act with all stakeholders, including Senior Leadership.
  • Multitasking ability
  • A pioneering attitude and questioning the status quo.
  • Ability to demonstrate strategic awareness.
  • Resolution focus
  • Able to work in a fast-paced environment with the impetus to make things happen.


ACS is committed to safeguarding and promoting the welfare of children and young people and as an employee of ACS you are expected to share this commitment.  The protection of our students’ welfare is the responsibility of all staff within ACS International Schools and individuals are expected to conduct themselves in a way that reflects the principles of our organisation.

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